Take Your Epic Travel Photos and **** Them

Our industry is full of images of creatives in perfectly manicured workspaces, bragging.  Bragging about how much they’ve accomplished. Bragging about working with their ideal clients. Bragging about their glamorous work-cations throughout the world.  It might seem crazy, but some people are even bragging about their clutter and messiness (alongside a perfectly curated image of a slightly cluttered desk).  Do you know one big reason why these creatives have to share how amazing their lives are?

Because they haven’t always been (and sometimes they still aren’t).  So many awesome creatives feel the need to remind themselves and their followers regularly how amazing they are.  They have created a brand around the things that WE want a successful solo-preneur to do.  So that we can believe that success looks pretty and thrilling.

It goes back to the idea of imposter syndrome and the ever popular “fake it ’til you make it” mindset. So often, people are encouraged to write down what success looks like to them.  Hell, even I truly believe this is a big step towards planning out a year and building goals for yourself and your business.  But there is a much bigger question to be asked here—why?  

If you define success as traveling internationally for a month of every year, why is that success for you?  Is it because that is what you see successful people showing their travel adventures and you are jealous OR is it because you have a hungry curiousity about other cultures and human perspectives?  If you define success as leaving your day job so that you can set your own schedule and be your own boss, how successful are you going to feel when your clients are more demanding than any corporate boss could ever be or you never have a free weekend because you are busy working in a weekend heavy industry?

To ask it bluntly, have you thought about the “repercussions” of your ideas of success?  

Do you think that I’m crazy yet?  I mean, I already told you that I think that you should define your own success and goals, so why am I suddenly doing a 180?

Because there is a far more valuable thing that you need to determine before you start defining success.

Define your values.

Let’s go back to the travel example.  If you think that you would define success by being able to travel, is it motivated by a desire to spend quality time sharing new experiences with friends or family or a desire to get to know a different perspective on the world?  Is it fueled by a need to escape from the everyday and be pampered?  Is it inspired simply by the fact that others seem to enjoy it and you think you might, too?

In other words, is the need to travel influenced by your deep connection with family, unabridged wanderlust, the need to find your place in a community, a desire to elevate self-care, etc?

Because once you identify these values, you can build out a strategy for success that speaks deeper than your paycheck, ego, or social media feed.  You can build a blueprint for fulfillment in your business that will give you a renewed passion for your work.  And, once you define your own personal core values, you’ll no longer need the external validations that bragging will give you.  Then, we’ll all be a little happier, embracing our own individual dreams for success.

Ashley GerrityComment